First and Foremost, I want to say that the new Jay-Z single “Death of Auto Tune” that has been circling the Internet for the past few days is a banger. The production by NO ID is insane. The coliseum ready drums are painted with the brush of a baseline from the 70s, and a cinematic guitar sample. With that being said, lets look beyond the bass clef under the melody into the truth of this record.

The producer of this record is NO ID, Kanye’s mentor. It’s also rumored that Kanye helped produce the track. Now, being that Kanye just recorded his genre breaking album 808s and Heartbreak in COMPLETE auto tune. One can only assume that this is emphatically a diss record and Ye is one of those on the receiving end along with T-pain, Lil Wayne, Ron Brownz, and other artists who use auto tune.

Now let’s back track. Kanye’s 2007 album release “The Graduation” was brought to a close with the track “Big Brother”, a song dedicated to the mentorship and guidance by Jay-Z. My initial reaction was that this reminded me of the first law in the 48 Laws of Power written by Robert Green, “Never outshine the master”. At this point in music, Kanye was bigger than he’d ever been and there was a buzz about him being the biggest artist on Def Jam. But to quiet down the rumors, and prevent any out lash from the Rap guru, he stokes Jay’s ego by dedicating a song a song to him. The same thing happened with Lil Wayne and his Carter III album. There was again talk about Lil Wayne saying he was better than Jay, which caused controversy in the media. What does Wayne do? He drops “Mr. Carter”, a song in honor of both of them demonstrating another “don’t outshine the master” move.

So while Robert Greene’s philosophy was being demonstrated by Wayne and Ye, Hov is applying the exact same philosophies. After Jay’s 2003 “Black Album” release Jay “retired” from Hip Hop. This was Greene’s 16th law, “Use absence to increase respect and honor”. Jay left the game when he was at the top of his career. This retirement then put Jay into a powerful business role with Def Jam. In this new found white collar position Jay exemplified, by the nature of his job, law number 11, “Learn to keep people dependent on you”. During Jay’s retirement we heard him on a few random features with some pop artists but that was it. Jay also applied law number 34, “Be royal in your own fashion, act like a king to be treated like one”. We all know that Jay is the epitome of all things fresh and behaves like he’s the air to the throne in the kingdom of “Cool”. Unfortunately it seems as of late, Jay has been undoing all of this. Simultaneously Wayne and Ye were following law number 41,”avoid stepping on a great man’s shoes.”

After the public homage paid by Ye and Wayne, by dedicating songs to Jay, and appearing in countless videos together over the years why would Jay put out a song called “Death of Auto Tune”? Ye and Wayne are of the few artists who use auto tune the most in the industry. It seems as though Jay was applying law number 3, “Conceal your intentions”. Why the public blow? Can he really put out a song like this and say it’s not a diss toward these two artists? Jay has almost UNapplied all of these successful laws. Why would Jay come out and attack the artists of today who have found some success? It’s almost childish. Isn’t Jay above something like this? I would think so. Others may feel the same way Jay does, but isn’t Jay above being the “messenger”? Or is Jay just trying to generate hype around the Blueprint III.

This may be a stretch, but this does demonstrate the calculated methodical moves done with extreme precision that artists have to follow in order to be successful.

All Jamaicans smoke weed, all Mexicans sell oranges and cut grass, all Jews are cheap accountants and lawyers, all Middle Eastern people blow shit up, all Irish people are alcoholics, all Italians are in the mob, all Chinese people are mathematicians, all Cubans swam to America, Asians are all good in the martial arts, All black people play some sport and eat fried chicken, all Asians own a convenient store in the hood, Athletes are dumb, all Africans have shot someone by age 10.

It is this ignorance that keeps the world divided. Once we rid ourselves of the indoctrination of the "stereotype", we will realize that the next man is just like you and it was complete fear that kept us from seeing it.

"I am thankful for what I have been through because it has given me the courage to fight the war on traditional thinking." Kanye West said this during his performance on VH1 Storytellers after singing "Flashing Lights". Traditional thinking is what causes the masses to be social pacifists and follow as opposed to lead. Traditional thinking is based on rationality in which most of our thought processes lie, but Kanye like many other icons tend to think light years outside the box and embody the courage to walk down a different path and march to the beat of a different drummer. People who dazzle us with their personal genius make it look as natural as breathing but face the internal battle of trying to fit in by standing out, a path asymmetrical to normality. Most people want to fit in. why are we afraid to stand out and think differently?Are we afraid of the ridicule of others? Are we afraid of failure?.....or are we afraid of success and the responsibility that comes along with it?

My personal belief is that, graduating high school, going to college, getting a degree in something you did out of convenience , to only get a job clocking fifty hours a week, waiting for that pay check every other month is not the formula to success. This is not conducive to being a "supreme being". When I say "supreme being", I mean finding out who we really are and why we are here. Traditionally people spend the first third of their life climbing the ladder of institutional education working hard to go to the best schools and get the best jobs. Then they wake up at 22 yrs old, drive to their entry level jr. analyst position at a high profile investment bank and realize, they hate their life. They spend 12 hour days making millions of dollars for someone else. That is not bringing them closer to the nucleus of their supreme ability.

Tapping into your own personal energy and exploring your strengths and weaknesses, likes and dislikes is what helps you to find out who your really are. Your brain is a powerful thing and I feel like it is highly under used. We live in a society where we are taught to be followers not leaders. Taught to believe what we are told and not question law. Questioning is imperative for learning. Question your professors, question you, pastor, question your parents. It is through this unyielding questioning where true knowledge is attained and secured. Those who buy into this iconoclastic philosophy are usually labeled as rebellious radical but it is this ability that keeps you rooted in being true to your self. As important as it is to "think" it is just as important to "live". Sitting in a room reading about the lives of others does stimulate the mind but leaving that room and writing your own life story is what builds character. Taking risks and failing, falling in love, helping others is what helps us etch our name in the stone of life.

Now, is it possible to be successful without going to college and getting a job to support yourself financially in this country? It's not impossible, but it's definitely not easy. The US is designed for people to incur debt and get jobs to pay it off. You leave college, a place of learning and growth, 80,000 dollars in debt. I fundamentally have an issue with that. So does the average college student have time to read for leisure and take trips across seas, while working two jobs making pennies, and taking 19 credits to graduate on time. Again, not impossible, but tough. I'm a firm believer in "understanding the machine". Everyone's "risk tolerance" is different given their social and/or economic status. We all can't do the things we want to do. Sometimes keeping your head above water is the only thing that matters and what you really want to do becomes irrelevant.

So in reality, the cycle will continue. We will continue to pay 20k a year for college, get an internship and springboard in to corporate America. When that cycle is broken, that will be a sign of the true maturation of humanity. The focus on making you and everyone around you reach their personal zenith for the benefit of all.

Why the Headless Giant? Media...we consume ourselves with the flamboyantly irreverent radio personalities who have made a career out of being a critic, the misogynistic, hyper sexual, violence ridden reality T.V shows(which have replaced that barrier braking uplifting sitcom, that people from the same gender, race, religious background can enjoy), the love scandals of Hollywood, rap beef and other things that can do absolutely nothing for you.

The media in the 21st century has no intention of making you any smarter. At all! Watching women compete in physical activity to see who is going to marry some bachelor, or a lesbian living in a house full of men and women who compete for her love, is not conducive to intellectually stimulating your mind. The bad part is, the television is literally raising our youth and this is what they see and emulate. So when the intelligence level of generation Y is lower than those generations preceding them, we can't exactly act surprised if we are subjecting them to such nonsense. Now don't get me wrong, it is the ENTERTAINMENT industry right? And at some point we watch these shows, and listen to the "crack" rap for mere entertainment. But there has to be balance.

Even as young adults we can't buy in to the glory and glamor of black cards, maybachs, diamonds, and girls, confuse it with the norm, and stray away from our own personal paths to righteousness. Even though its not readily available, we need to look beyond the smoke in mirrors to attain that balance to keep ourselves rooted in reality.

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